The international dictionary of marketing :
Yadin, Daniel .
The international dictionary of marketing : over 2,000 professional terms & techniques / by Daniel Yadin. - London ; New Delhi : Milford, CT : Kogan Page, Kogan Page India, 2006. - v, 441 p. ; 23 cm.
0749449241 9780749449247
2003427778
Marketing--Dictionaries.
658.8003 YAD
The international dictionary of marketing : over 2,000 professional terms & techniques / by Daniel Yadin. - London ; New Delhi : Milford, CT : Kogan Page, Kogan Page India, 2006. - v, 441 p. ; 23 cm.
0749449241 9780749449247
2003427778
Marketing--Dictionaries.
658.8003 YAD