Normal view MARC view ISBD view

Marketing management / (Record no. 31532)

MARC details
000 -LEADER
fixed length control field	00482nam a22001817a 4500
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9788120327993
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8 KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Kotler, Philip
245 ## - TITLE STATEMENT
Title	Marketing management /
Statement of responsibility	by Philip Kotler and Kevin Lane Keller
250 ## - EDITION STATEMENT
Edition statement	12th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	New Delhi :
Name of publisher, distributor, etc	Prentice-Hall of India,
Date of publication, distribution, etc	2007.
300 ## - PHYSICAL DESCRIPTION
Extent	v.p. :
Other physical details	ill. ;
Dimensions	28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing--Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Keller, Kevin Lane
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Books
942 ## - ADDED ENTRY ELEMENTS (KOHA)
--	9

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Date acquired	Source of acquisition	Currency	Bill Number	Total Checkouts	Total Renewals	Full call number	Barcode	Date last seen	Date last borrowed	Bill Date	Koha item type
		Dewey Decimal Classification			College of Community Science Library	College of Community Science Library	30/06/2010	Supriya Book	INR	108	13	12	658.8 KOT	5082	04/11/2024	01/10/2024	29/05/2010	Books

College of Community Science Library