TY  - BOOK
AU  - Sriramesh,Krishnamurthy
AU  - Verčič,Dejan
TI  - The global public relations handbook: theory, research, and practice 
T2  - Communication series
SN  - 9780415995146
U1  - 659.2 THE 
PY  - 2009///
CY  - New York
PB  - Routledge
KW  - Public relations
KW  - Cross-cultural studies
KW  - Handbooks, manuals, etc
KW  - Intercultural communication
N1  - Includes bibliographical references and index
ER  -