000 | 00513nam a22001817a 4500 | ||
---|---|---|---|
003 | OSt | ||
020 | _a9780230637290 | ||
082 | _a658.87 RAM | ||
100 | _aRamaswamy, V. S. | ||
245 |
_aMarketing management : _bglobal perspective, Indian context / _cby V. S. Ramaswamy and S. Namakumari |
||
250 | _a4th ed. | ||
260 |
_aNew Delhi : _bMacmillan, _c2009. |
||
300 |
_axxxix, 872 p. : _bill. ; _c27 cm. |
||
504 | _aBIB | ||
650 | _aMarketing--Management | ||
700 | _aNamakumari, S. | ||
942 |
_2ddc _cBK _03 |
||
999 |
_c31529 _d31529 |