000 00513nam a22001817a 4500
003 OSt
020 _a9780230637290
082 _a658.87 RAM
100 _aRamaswamy, V. S.
245 _aMarketing management :
_bglobal perspective, Indian context /
_cby V. S. Ramaswamy and S. Namakumari
250 _a4th ed.
260 _aNew Delhi :
_bMacmillan,
_c2009.
300 _axxxix, 872 p. :
_bill. ;
_c27 cm.
504 _aBIB
650 _aMarketing--Management
700 _aNamakumari, S.
942 _2ddc
_cBK
_03
999 _c31529
_d31529