000 | 00472nam a22001697a 4500 | ||
---|---|---|---|
003 | OSt | ||
020 | _a8189915258 | ||
082 | _a658.8 JAI | ||
100 | _aJain, J. N | ||
245 |
_aModern marketing of services : _bprinciples and techniques _cby J. N. Jain and P. P. Singh |
||
260 |
_aNew Delhi : _bRegal Puiblications, _c2007. |
||
300 |
_axiv, 457 p. ; _c26 cm. |
||
504 | _aINDX | ||
650 | _aService industries--Marketing | ||
700 | _aSingh, P. P. | ||
942 |
_2ddc _cBK |
||
999 |
_c31580 _d31580 |