| 000 | 00475nam a22001697a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 020 | _a8125914765 | ||
| 082 | _a658.8342 SUM | ||
| 100 | _aSumathi, S | ||
| 245 |
_aMarketing research and consumer behaviour / _cby S. Sumathi and P. Saravanavel |
||
| 260 |
_aNew Delhi : _bVikas Publishing House, _c2006. |
||
| 300 |
_axvi, 761 p. ; _c22 cm. |
||
| 650 | _aMarketing research | ||
| 650 | _aConsumer behavior | ||
| 700 | _aSaravanavel, P. | ||
| 942 |
_2ddc _cBK _04 |
||
| 999 |
_c31625 _d31625 |
||