| 000 | 00443nam a22001697a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 020 | _a9788170999874 | ||
| 082 | _a659.2 GUP | ||
| 100 | _aGupta, Deepak | ||
| 245 |
_aHandbook of advertising, media and public relations / _cby Deepak Gupta |
||
| 260 |
_aNew Delhi : _bMittal Publications, _c2005. |
||
| 300 |
_ax, 674 p. ; _c22 cm. |
||
| 504 | _aINDX | ||
| 650 | _aMass media | ||
| 650 | _aPublic relations | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c31954 _d31954 |
||