000 00470nam a22001817a 4500
003 OSt
020 _a9788183566230
082 _a659.1 MEH
100 _aMehta, Basant
245 _aAdvertisement and consumer /
_cby Basant Mehta and Anurag Mehta
260 _aNew Delhi :
_bDiscovery Publishing House,
_c2010.
300 _av, 275 p. ;
_c22 cm.
504 _aBIB
650 _aAdvertising
650 _aConsumer goods
700 _aMehta, Anurag
942 _2ddc
_cBK
999 _c32228
_d32228