000			00544nam a22001817a 4500
999			_c34493 _d34493
003			OSt
020			_a9788126557622
082			_a658.456 PRE
100			_aPreston, C. A.
245			_aEvent marketing : _bhow to successfully promote events, festivals, conventions, and expositions / _cby C. A. Preston
250			_a2nd ed.
260			_aHoboken, NJ : _bJohn Wiley & Sons, Inc., _c2012.
300			_axix, 300 p. : _bill. ; _c24 cm.
504			_aINDX
650			_aSpecial events -- Marketing.
650			_aMarketing.
942			_2ddc _cBK