Marketing management : a strategic decision-making approach / by John W. Mullins and Orville C. Walker Jr.

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Material type: Text

TextPublication details: Boston : McGraw-Hill Irwin, 2010.Edition: 7th edDescription: xxi, 551 p. : ill. ; 26 cmISBN:

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Item type	Current library	Call number	Status	Date due	Barcode
Books	College of Community Science Library	658.8 MUL (Browse shelf(Opens below))	Available		5957

Includes bibliographical references and index.

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