Normal view MARC view ISBD view

Branding: (Record no. 28648)

MARC details
000 -LEADER
fixed length control field	00504nam a22001697a 4500
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	8179926680
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9798179926689
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.827 VAN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	VanAuken, Brad
245 ## - TITLE STATEMENT
Title	Branding:
Remainder of title	a refrence guide to solving your toughest branding problems and strengthening your market position /
Statement of responsibility	by Brad VanAuken
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Mumbai :
Name of publisher, distributor, etc	Jaico Book ,
Date of publication, distribution, etc	2007.
300 ## - PHYSICAL DESCRIPTION
Extent	xiv, 306p.:
Other physical details	ill.;
Dimensions	24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Brand name products
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Books

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Date acquired	Source of acquisition	Currency	Cost, normal purchase price	Bill Number	Total Checkouts	Full call number	Barcode	Date last seen	Bill Date	Koha item type
		Dewey Decimal Classification			College of Community Science Library	College of Community Science Library	31/03/2008	Bookland	INR	450.00	2259		658.827 VAN	4138	31/05/2017	08/03/2008	Books

College of Community Science Library