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Consumer behavior and culture : (Record no. 31603)

MARC details
000 -LEADER
fixed length control field	00527nam a22001817a 4500
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0761926690
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8342 MOO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Mooij, Marieke de
245 ## - TITLE STATEMENT
Title	Consumer behavior and culture :
Remainder of title	consequences for global marketing and advertising /
Statement of responsibility	by Marieke de Mooij
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	California :
Name of publisher, distributor, etc	Sage Publications
Date of publication, distribution, etc	2004.
300 ## - PHYSICAL DESCRIPTION
Extent	xiv, 345 p. :
Other physical details	ill. ;
Dimensions	26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Consumer behavior
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Consumers--Psychology
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Books

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Date acquired	Source of acquisition	Currency	Cost, normal purchase price	Bill Number	Total Checkouts	Full call number	Barcode	Date last seen	Bill Date	Koha item type
		Dewey Decimal Classification			College of Community Science Library	College of Community Science Library	12/04/2006	Multi Book, Guwahati	INR	1971.65	MBD/1014		658.8342 MOO	1821	17/08/2017	31/03/2006	Books

College of Community Science Library