Advertisement and consumer / (Record no. 32228)

MARC details
000 -LEADER
fixed length control field 00470nam a22001817a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788183566230
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 MEH
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mehta, Basant
245 ## - TITLE STATEMENT
Title Advertisement and consumer /
Statement of responsibility by Basant Mehta and Anurag Mehta
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Discovery Publishing House,
Date of publication, distribution, etc 2010.
300 ## - PHYSICAL DESCRIPTION
Extent v, 275 p. ;
Dimensions 22 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer goods
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Mehta, Anurag
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Currency Cost, normal purchase price Bill Number Total Checkouts Full call number Barcode Date last seen Bill Date Koha item type
    Dewey Decimal Classification     College of Community Science Library College of Community Science Library 18/06/2010 Atlas Book House, Tensukia INR 850.00 ABH/2009-10/1007   659.1 MEH 4966 25/09/2017 29/05/2010 Books


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