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Modern marketing of services : principles and techniques by J. N. Jain and P. P. Singh

By: Contributor(s): Material type: TextTextPublication details: New Delhi : Regal Puiblications, 2007.Description: xiv, 457 p. ; 26 cmISBN:
  • 8189915258
Subject(s): DDC classification:
  • 658.8 JAI
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Includes index.

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