Social marketing : influencing behaviors for good / by Nancy R. Lee, Philip Kotler.

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Material type: Text

TextPublication details: Thousand Oaks, Calif. : SAGE Publications, 2011.Edition: 4th edDescription: xi, 502 p. : ill. ; 24 cmISBN:

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Item type	Current library	Call number	Status	Date due	Barcode
Books	College of Community Science Library	658.8 LEE (Browse shelf(Opens below))	Available		5313

Includes bibliographical references and indexes.

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