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Advertising management / by Jaishri Jethwaney, Shruti Jain.
Material type:
TextPublication details: New Delhi, New York : Oxford University Press, 2006Description: xii, 716 p. : ill. ; 24 cmISBN: - 9780195678437
- 659.1 JET
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College of Community Science Library | 659.1 JET (Browse shelf(Opens below)) | Available | 4171 |
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| 659.1 HAL Planning for power advertising : | 659.1 HAR Advertising on the internet : | 659.1 HAR Advertising on the internet : | 659.1 JET Advertising management / | 659.1 JON Fables, fashions, and facts about advertising : | 659.1 KAP Advertising : | 659.1 MEH Advertisement and consumer / |
Includes bibliographical references and index.
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