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Art and science of advertising / by K. Chandrakandan...[et al.].
Material type:
TextPublication details: Jaipur : RBSA Publishers, 2004.Description: 194 p. ; 23 cmISBN: - 9788176112123
- 659.1 ART
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College of Community Science Library | 659.1 ART (Browse shelf(Opens below)) | Available | 2820 | ||
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Books
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College of Community Science Library | 659.1 ART (Browse shelf(Opens below)) | Available | 2592 |
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| 659 PUB Public communication campaigns / | 659.1 ALT Advertising strategy : | 659.1 ARE Contemporary advertising / | 659.1 ART Art and science of advertising / | 659.1 ART Art and science of advertising / | 659.1 BAJ Advertising management / | 659.1 HAL Planning for power advertising : |
Includes bibliographical references and index.
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