Television advertising and consumer response : children buying behaviour / by Neeru Kapoor

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Material type: Text

TextPublication details: New Delhi : Mittal Publication, 2003.Description: viii, 226 p. ; 22 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	College of Community Science Library	659.143 KAP (Browse shelf(Opens below))	Available		4915

Includes bibliographical references and index.

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